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Negative Media; What negative media might be drawn to the campaign
Topic Started: Feb 11 2010, 01:43 PM (470 Views)
Carl Benfield
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Coordinator
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We need to be aware that neighbouring communities might perceive Ashby 2020 to be exclusive. Our counter position is that geographic lines must be drawn somewhere, or the campaign would lose definition. We would encourage all definable communities to engage with a sustainability initiative.
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Socius_Anna
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Marketing Specialist
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I agree, this is a good starting position. I'll try and give the whole 'press response' thing some more thought as time allows. anna
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