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Serving up Kiwi food in China
Topic Started: Aug 10 2012, 08:06 PM (229 Views)
Kahu
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Serving up Kiwi food in China

At New Zealand's world-class business centre in Shanghai, Chinese chefs are being introduced to iconic Kiwi produce like greenshell mussels, fresh paua and manuka honey.

Food and beverage exports to China are currently worth about $3 billion to New Zealand each year but the aim is to double this within three years.
A big part of that strategy involved promoting our food in Shanghai through the Chef-in-Market programme, which saw chef Robert Oliver cooking Chinese cuisine with Kiwi ingredients.
A series of events had recently been held at New Zealand Central focused on growing the paua market in China, said China Trade Commissioner Mike Arand.
Arand, who was back in New Zealand this week, said the traditional thought was that China was only interested in paua if it came in a dried, bleached-white form.
But that was disproved when Oliver prepared dishes for local chefs using paua in its live state.
"The thinking from a lot of people was you can't sell big, New Zealand black paua but the chefs were like 'where did you get that crazy idea from?' They thought it was actually great."

"It may have been the case two years ago, but China is the type of place where the market can change quite rapidly."
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FuzzyO
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What is paua?
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Kahu
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A NZ species of abalone ..... Pāua is the Māori name given to three species of large edible sea snails, marine gastropod molluscs which belong to the family Haliotidae (there is only genus Haliotis), known in the United States and Australia as abalone, and in the United Kingdom as ormer shells.

Pāua are gathered recreationally and commercially but strict catch limits are set for both. For recreational fishers this is ten pāua per person per day. The minimum legal size for caught pāua is 125 mm for Haliotis iris and 80 mm for Haliotis australis. measured in a straight line at the greatest length of the shell. Pāua can only be caught by free diving. It is illegal to dive for pāua using scuba equipment.

There is an extensive global black market in the collection and export of abalone meat. Pāua poaching is a major industry in New Zealand with many thousands being taken illegally, often undersized. (Usually paua poachers are new Asian immigrants.)The right to harvest pāua can be granted legally under Māori customary rights, but since permits to harvest are abused, it is difficult to police. The limit is strictly enforced by roving Ministry of Fisheries officers with the backing of police. Convictions have resulted in seizure of diving gear, boats, and motor vehicles as well as fines and in rare cases, imprisonment.
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FuzzyO
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Thank you. I've heard of course of abalone but not of ormer or paua.
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